Ruler Analytics

Attribution Modeling; Funnel Analysis; Campaign Performance Tracking

Ruler Analytics offers businesses a unique approach to marketing analytics by combining offline and online data. It tracks phone calls and other offline interactions, linking them to online conversions and providing a complete view of the customer journey. This attribution modeling tool helps businesses understand which marketing channels are driving both online and offline sales. By integrating seamlessly with existing marketing platforms, Ruler Analytics ensures that businesses can accurately measure the impact of their marketing campaigns and make data-driven decisions to optimize future efforts.

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Ruler Analytics Key Features

These features help businesses connect marketing efforts to revenue by tracking customer journeys and linking them to CRM and sales data.

  • Marketing Attribution Tracking

    Assign revenue to marketing campaigns with multi-touch attribution models.

  • Call Tracking & Form Attribution

     Track phone calls and form submissions back to the original marketing source.

  • CRM & Sales Integration

     Connect marketing touchpoints to CRM data for closed-loop reporting.

  • Customer Journey Mapping

     Analyze every touchpoint a user interacts with before converting.

  • Automated Data Syncing

      Send marketing data to analytics, CRM, and reporting tools for deeper insights.

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