Dashboards & Reporting; Data Quality Monitoring; Campaign Performance Tracking
Improvado is a marketing data integration and analytics platform designed to help businesses centralize and visualize data from multiple marketing channels. With pre-built connectors for platforms like Google Ads, Facebook, and HubSpot, it streamlines campaign performance tracking and reporting. Improvado’s real-time data updates, automated reporting, and data quality monitoring ensure businesses get accurate and actionable insights without manual data manipulation.
These features help marketing and data teams centralize, analyze, and visualize cross-channel performance data for better decision-making.
Collect data from 500+ marketing platforms, including Google Ads, Facebook, and HubSpot, without manual effort.
Create tailored reports using tools like Tableau, Looker, and Google Data Studio to track key performance indicators (KPIs).
Analyze the effectiveness of marketing campaigns across multiple touchpoints with advanced attribution models.
Standardize and clean marketing data automatically for seamless integration with analytics tools.
Store and manage vast amounts of marketing data with integrations into BigQuery, Snowflake, and other cloud-based solutions.
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