Event Tracking; Funnel Analysis; A/B Testing
FullStory is a digital experience intelligence platform that provides deep insights into how users interact with websites and apps. It features session replays, heatmaps, and conversion funnel analysis to pinpoint friction points and enhance user engagement. Businesses can use its AI-powered anomaly detection to identify areas for improvement, run A/B tests, and fine-tune website performance to boost conversions.
These features help businesses understand digital experiences by capturing and analyzing user interactions in real-time.
Record and review user sessions to see exactly how visitors navigate your website or app.
Visualize engagement patterns with scroll maps, click heatmaps, and movement tracking.
Identify user frustration signals, dead clicks, and errors to improve usability and reduce drop-offs.
Break down user behavior with powerful filtering based on demographics, actions, and technical details.
Leverage machine learning to uncover hidden patterns and automatically surface critical issues.
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