BrightEdge

Audience & Customer Insights; Channel-Specific Analytics; Campaign & Performance Analytics

BrightEdge is a leading enterprise SEO and content performance platform that empowers businesses to transform online content into measurable results, such as increased traffic, conversions, and revenue. By revealing search intent, analyzing competitors, and providing actionable insights, BrightEdge enables marketers to optimize their strategies and engage customers effectively across the entire digital journey.

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BrightEdge Key Features

  • Data Cube

    A comprehensive research tool that provides access to a vast repository of content and search data, helping users discover high-value topics and keywords to inform their content strategies.

  • ContentIQ

     An advanced site auditing solution that identifies critical technical issues affecting search performance, allowing businesses to prioritize and resolve them efficiently.

  • StoryBuilder

     A data visualization tool that enables the creation of customizable dashboards and reports, facilitating the analysis and presentation of content performance metrics to stakeholders.

  • HyperLocal

     A feature designed to optimize local SEO efforts by providing insights into local search performance, helping businesses bridge the gap between digital and physical locations.

  • BrightEdge Instant

      Offers real-time research, recommendations, and rankings, allowing marketers to perform keyword research, view current rankings, and receive optimization suggestions based on the latest data

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