Event & Behavioral Tracking; Audience & Customer Insights; Dashboards & Reporting;Data Quality & Infrastructure
Google Analytics is a powerful tool for tracking and analyzing website visitor behavior, offering insights into audience demographics, engagement, and traffic sources. It helps businesses optimize user experiences and improve conversions by providing detailed reports on key metrics.
Monitor live website activity, including user sessions, traffic sources, and interactions.
Analyze visitor journeys, engagement, and conversion paths to optimize user experience.
Create detailed user segments based on demographics, behavior, and acquisition sources.
Measure the effectiveness of marketing campaigns and identify high-performing traffic sources.
Build personalized reports to analyze KPIs and track business objectives.
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